Posts Tagged ‘content’

Email marketing: Tips for welcome emails

Email marketers are constantly evolving and adapting to a changing digital landscape. During 2010 many tested the efficiency of send welcome emails. (The web was a-buzz with statistics, findings and articles on welcome emails.) The results were impressive, and we believe it’s now safe to say that welcome emails have become a commonly-used tactic in [...]

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Email marketing design: It’s not a visual thing

Yes, you want a visually impressive email. But it’s not all just about a pretty picture. When it comes to the visual side of your email, email marketers tend to take the lead from their websites, because by doing so they not only enhance brand awareness, but also extend the trust their clients have in [...]

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