Big Splash Mail’ss 2011 Editor has been released for all our clients, giving you new features such as image editing within the newsletter builder and about 300 cool new templates to choose from. Upload your own template, choose one of the tried & tested ones, or import content directly from your blog. You can even drag and [...]
Archive for the ‘Email Marketing’ Category
Grow your email subscriber list with Facebook
Facebook can benefit your marketing efforts in lots of ways; such as letting you share content and engage with clients socially. It can also be used to grow your emailing list. With 750 million users and counting, Facebook’s power to help boost your subscriber count can’t be underestimated. Putting a newsletter sign-up form on your [...]
Tips for Timing your Email Marketing
The clock is always ticking in email marketing campaigns. If you want to connect with prospects in today’s crowded marketplace, you have to make sure you’re sending the right message at the right time. But with email reading habits varying from person to person, how can you determine that exact moment when recipients are most [...]
Email marketing: Tips for welcome emails
Email marketers are constantly evolving and adapting to a changing digital landscape. During 2010 many tested the efficiency of send welcome emails. (The web was a-buzz with statistics, findings and articles on welcome emails.) The results were impressive, and we believe it’s now safe to say that welcome emails have become a commonly-used tactic in [...]
Handing over an email address does not an opt-in make
Any post on growing your mailing list will tell you to remember to get people to sign up in person, when they’re in your store and at your events.
As with most growth strategies, this is easier said than done.
Bulk email marketing: Yahoo changes their take on the From Address
If you run a business and you own your own domain name, chances are you send email marketing emails and automated mailings from more than one email address under that domain. … Huh? Say you run a B&B with its website, www.sweetdreams.com. You probably have a few email addresses linked to that domain, like admin@sweetdreams.com [...]
